All brand design work follows a set flow; first a brand analysis, where we get to know your company, target audience, peers, competitors and ultimately your brand's values and USP.
From here we move into developing a set of creative moodboards which help steer the direction of the identity design as well as the development of any required assets.
Once a creative concept has been agreed, we put together all the files needed to grow the brand, this usually includes various logo file formats and brand guidelines detailing logo usage, typography and colour palette.