a screen displaying the new homepage design of the Ronald McDonalds House Charities UK by Beard & Ginger

RMHC-UK


Website + Refresh

The UK arm of the global Ronald McDonald House Charities organisation, supporting families with children in hospital. We gave them a refresh of their brand assets as well as a complete overhaul of their website and all in-house templates.

a spread from a leaflet brochure about RMHC UK's work and impact it uses bold colourful shapes and photos of families
two A4 leaflets about RMHC UK's work and impact it uses bold colourful shapes and photos of families
a poster from one of RMHC UK Houses advertising the image is colourful and uses bold type
a framed poster Canva template example from one of RMHC UK Houses advertising a fundrasing event

What did we do?


Brand asset evolution, new brand guidelines, website design and build (for informational, donations and events purposes - including WooCommerce), Canva set-up for use by the inhouse team, including printed and social media templates.

And there's more...


We acted as brand guardians, providing support and maintenance for the website and other materials from 2018 - 2022. For two years we also had the pleasure of developing their 'Christmas Bedside Appeal' - the latest of which met its fundraising target one month early.

homepage of RMHC UK's Christmas Bedside Appeal shows an advent calendar house with illustations of families at each window